TAILOR-MADE DRY FOOD
Wet food
Senior dog food
Puppy food
Hypoallergenic
Sensitive stomachs
Better ingredients mean tastier food
At tails.com, we carefully craft every recipe with ingredients that matter. From premium meats and fish packed with protein and essential fatty acids to wholesome vegetables and grains that provide energy and fiber, every element supports your dog’s health and well-being.
We also include vitamins, minerals, and prebiotics to boost immunity, aid digestion, and support healthy joints. The result is a balanced, delicious meal tailored to your dog’s specific needs, ensuring they stay happy, healthy, and full of energy every day.
All our ingredients are sourced in the UK and the EU.
EXPLORE OUR PRODUCTS
Explore our curated selection of high-quality, tailored dog food to find the perfect match for your dog's unique needs.
Every dog deserves the best — happy meals, happy tails!
Our Add-Ons
Has your dog been a good boy? Treat them with some of our add-ons, from Dental Dailies to delicious Good Dog Treats and Hand-Baked Biscuits.
Dental Dailies
Good Boy Treats
Hand-Baked Biscuits
WE KNOW WHAT WE'RE DOING AND WE'RE PASSIONATE ABOUT IT
Behind every tailored meal is a passionate team of experts dedicated to improving dogs’ lives. From nutritionists to developers, meet the people who make tails.com’s personalized approach possible.
Sean McCormack
BSc (Hons), MVB, MRCVS (Head vet)
Sean studied Animal Science as an undergraduate learning about anatomy, physiology, husbandry and nutritional management of a range of domestic animals, followed by his Veterinary Medicine degree (MVB) at University College Dublin.
Having spent six years in private practice at various first opinion and referral small animal clinics, he has a great understanding of dog owners and the concerns they face when trying to choose the best diet for their pets.
Amy Henson
BSc (Hons) RVN, N.Cert (SAN) (Veterinary nurse & customer experience team leader)
Amy has been a qualified veterinary nurse for over ten years, spending most of this time in various roles within the charity sector and in specialist veterinary centres. She has industry-leading expertise in animal nutrition and dog owner education.
Amy is our customer experience nutritional team leader, and is a vital source of knowledge and training for the whole team.
Dr Samantha Ware
MSc, PhD (Lead nutritionist)
Samantha has over sixteen years experience in animal nutrition. From a Master's degree in animal nutrition, a PhD in nutritional sciences and an extensive professional career formulating and developing diets within the pet food industry, Samantha is extremely knowledgeable on the dietary needs of individual dogs.
Having previously formulated food for the royal dogs, Samantha now spends her time developing tails.com nutritional blends.
We are here for you
Got questions? We get it – as fellow dog owners, we’ve been there too. That’s why we’ve gathered all the tips and tricks we’ve learned along the way in the Tails.com blog. From expert advice on puppy health and training by our head vet Sean to handy tips for making life with your furry friend even better – it’s all there.
Our friendly customer service team is also always ready to help in our chat, with support from our veterinary and nutrition experts whenever you need it.
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Enticing taste. Energizing nutrition. Enriching variety. Excited dogs.